![]() “My intention has always been to create a universal doodle language that can relate to and attract people from all over the world.” -Mr Doodle He ultimately seeks to spread a sense of wonder, happiness, and love. As a form of release or meditation, his process is fluid, therapeutic, unrestrained, and without hesitation, as if channeling directly from his world into ours with great stamina. But where Mr Doodle separates himself is in his sense of purpose: a deep and obsessive compulsion to expand and share his vision of his DoodleWorld. Like other artists of his generation, he also explored a number of collaborations with iconic brands, including Fendi, Puma, Samsung and MTV to begin with. While Cox was giving free rein to his talent, a young Fendi tailor, Caterina, created a special jumpsuit for him, combining different craftsmanships and multiple materials, to create a unique garment mixing the creativity and the savoir-faire of the Maison.Mr Doodle’s works transcend beyond the canvas, invading furniture, big surfaces, clothing, and more. Even the iconic Peekaboo bag in white canvas has been infected by this artistic fever, turning into unique design work. Then, never stopping, he filled walls, rooms and furniture with his graffiti, covering the entire Palazzo Della Civiltà Italiana with a rain of doodles in black and yellow tones. Doodle, possessed by his love for OCD – Obsessive Compulsive Drawing, began to doodle the words FENDI, ROMA and FF on a mirrored desk. In these 48 hours of non-stop creativity, Mr. The London-based artist, famous for his doodles graffiti, is the protagonist of a special two-day long performance on the roof of the Palazzo della Civiltà Italiana. For the series “ F is For…“, its digital platform curated by the millennials for the millennials, the Roman brand has decided to collaborate with Sam Cox aka Mr. Following dance, boxing battle and music, Fendi is ready to be conquered by the world of graffiti art. ![]()
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